We’re looking for an experienced full-stack marketer to lead our lean marketing department. As the Marketing Manager, you will be responsible for the entire scope of marketing at Photologo — from strategy to delivery. You will work in a multi-functional environment (product and tech) that runs rapid-testing experiments daily. You will make strategic decisions about the growth of our company while also balancing the delivery of marketing initiatives.
Your ideal background would include leading a team at an eCommerce brand. This is an exciting position for any marketer as you’ll be working hand-in-hand with the leadership team to make a real difference in both the company’s bottom line and your career in marketing.
This position is 100% remote and eligible for anyone able to work on standard European hours.
Photologo is a product-first innovative design company. We are highly innovative and we most of the time innovate new products from scratch! We don’t have investors and we’ll never need them, this allows us to always be innovative and completely test our wildest ideas of products from scratch - we like to create ripple effects in industries where solutions are saturated/dated.
For the last five years, we’ve been creating unique personalised digital brand assets/tools (logos) for different industries, from professional branding all the way to tools for photographers - we’ve reached hundreds of thousands of customers in 150+ countries. Learn more about us at www.photologo.co and our company echko.co.
Reporting directly to the COO/CEO, you’ll be responsible for the marketing department as a whole.
Building a great team, finding great third parties to outsource to and being willing to be all hands in to unlock more growth opportunities.
Driving strong ROI on marketing spend, ensuring all our key marketing metrics are healthy and on an upwards trend.
Develop and run marketing strategies including (but definitely not limited to): Omni-Channel/Cross-Channel PPC (FB Ads, Google Ads), Email Marketing, LTV/AOV and Retention Strategies, Funnel-testing and Funnel Optimization.
Ensure collaboration, process, and technology is optimised within your team and key stakeholders.
Responsible for the full gamut of marketing, from building awareness to driving up LTV/Retention through the customers journey.
The right candidate has/is:
6+ yrs of marketing experience;
- You understand Facebook Ads (have managed minimum total 3MUSD spend)
- You understand Google Ads (have managed minimum total 1MUSD spend)
- You understand ROAS, AOV, LTV, CR% and all the relevant metrics to eCommerce.
- You understand email marketing, having managed a list with hundreds of thousands of people.
- You understand analytics, automation, split testing, SEO.
- You understand funnels
You know how to autonomously build, manage and lead a strong marketing strategy that yields strong ROI that hits the KPI’s.
3+ years experience managing a team/being a leader in marketing
Self-motivated, creative, risk-taker, you know when to (and not to) do something yourself, and you understand the importance of fierce prioritization.
You have rich experience in B2C eCommerce
30 days paid time off per year + Company holidays + Your bday!
Work from anywhere in the world
Join a bootstrapped, innovative product-focused, & customer-oriented team